Expert and leader
in competitive intelligence

THE COMPANY

Specialized in marketing studies dedicated to the pharmaceutical industry,
Adliva has been helping the pharmaceutical companies with their market research needs for over 20 years.
Qualitative
studies on
the communication
of medical visits
Quantitative
analyses on
the activity
of promotional
campaigns
Marketing studies
and competitive intelligence
Competitive
intelligence
solutions for
over 50
pharmaceutical
markets
Monitoring,
surveys,
ad hoc studies….
0
study reports
each year
More 0
healthcare
professionals
More 0
markets
studied
0
European
countries
0
years of expertise / 20 years of experience

Our mission

To help you
UNDERSTAND
and ANTICIPATE
in order to allow
you to DECIDE

OUR PRODUCTS

A wide range of solutions : marketing studies and competitive intelligence analysis.
PromoScope
Business intelligence tool that analyses in depth the impact of successive promotional campaigns at a national or European level.
MarketObserver
Database that provides the publi-promotional materials communicated by the pharmaceutical industry to healthcare professionals
SOV+
Quantitative analysis that measures the pressure of your promotional campaigns and those of your competitors
AdLibus
Tool that enables you to regularly check with our panels on topical issues and on strategic or operational topics.
AdLiscore
Sharp tool used to assess your image and those of your competitors to better help you position yourself in the therapeutic environment.
AdAlert’
Reactive tool that updates you on the evolutions and novelties of the communication campaigns of your competitors.
Adhoc studies that cater to your other needs.
Recall test
Notorious quantitative tool that measures the efficacy of your communication campaigns.
Satisfaction surveys
Studies that analyze the satisfaction of a service by its users vs its competitors
Ad Hoc Studies
Tailor made studies to meet your specific needs or additional questions

Our strengths

A MULTIDISCIPLINARY
TEAM
  • Marketing and medical know-how 
  • Multinational team that caters to your European needs 
  • Continuous training on all markets and therapeutical areas 
A RIGOROUS
METHODOLOGY
  • Tailored to the goal of the study 
  • Internalized including field work
  • Valued by telephone interviews for the collection of verbatim
  • In accordance with the charter of fair practices in health studies
AN ACTIVE
PANEL
  • + 6,000 specialist doctors, general practitioners, pharmacists questioned regularly
  • A panel available in all specialties

EUROPEAN CAPABILITIES

Extensive expertise
Diversity of markets studied (Onco, Viro, Immuno…)

Panels on the « big 5 » and other countries
Convergence of data
Equivalence of panels and questionnaires
Adapted to national specificities
Collection of information by bilingual collaborators.

Data analysis that takes local contexts into account.

COMMITMENTS & AMBITIONS

Here, at ADLIVA, for over 20 years, our team has been committed to providing our customers with superior quality solutions and tools so that they can KNOW, ANTICIPATE and DECIDE.
Promise
Solutions to help you decide and act
Ambition
Be your referent for marketing studies and competitive monitoring in France and Europe.
Values
Service-Integrity-Quality

CLIENTS

Adliva works with the biggest companies of the pharmaceutical industry on a wide range of therapeutical areas: Oncology, immunology, biotherapy, virology, hematology, rheumatology, gastroenterology, dermatology, endocrinology, ophthalmology, respiratory diseases, cardiology and many others. 

Many thanks to our customers who are renewing their trust over the years.

Abbott
Amgen
Astellas
AstraZeneca
Bayer
Biogen
Boehringer Ingelheim
Bristol Myers Squibb
Chugai
Galapagos
Gilead
GlaxoSmithKline
Ipsen
Janssen
Leo Pharma
LFB
Lilly
Menarini
MSD
Merck
Naos
Novartis
Novo Nordisk
Pfizer
Pierre Fabre
Sanofi
Teva
Upsa
Viiv

TO CONTACT US

AdLiva
44 Rue Roger Salengro
94120 Fontenay sous bois
+33 1 55 97 22 54
contact@adliva.fr
Corinne Geslain
Director / head of operations
corinne.geslain@adliva.fr
Régis Pangaud
President
Regis.pangaud@adliva.fr
Follow us :

* Required fields

If you are a healthcare professional and want to participate in our studies

Adliva offers to thousands of doctors the opportunity to participate to our studies over the phone or online and thus contributing to the progress and innovation of the medical industry.
Adliva is committed in guarantying and respecting the confidentiality and anonymity of all third parties, by conforming to the code of ethics and LAW n°2018-493 of 20 June 2018 on the protection of personal data.